The Blog
Craft, client psychology, and quiet product notes — for photographers who treat delivery like part of the art.
More from the studio
One Night Only: A Halloween Theme for Client Galleries
Pumpkin mini sessions, a costume party, an autumn family shoot: for a few weeks a year the photos arrive in a different...
Reading Order: How to Sequence a Gallery So It Tells a Story
The same seventy photographs can read as a story or as a pile, and the only difference is the order. How to sequence a c...
Too Many Favourites: Helping Clients Choose Their Album Photos
The gallery went out in spring, the album is still not ordered, and the favourites list has two hundred hearts on it. A...
The Card Is Not a Backup
Every photographer who has lost a job learned the same thing on the same day: what they thought was a backup was a singl...
The First Reply: Turning an Enquiry Into a Booking
Someone has just written to ask if you are free. They have almost certainly written to three other photographers as well...
Reading a Room: Window Light Without Any Gear
Every home you shoot in already contains a large, soft, free light source. The skill is not adding light to a room, it i...
The Frames Between the Frames
The photograph a client hangs on the wall is almost never the one you set up. It is the second afterwards - the exhale,...
What Changes When You Stop Sending Drive Links
A file-sharing link does deliver the photos. It just does it in the voice of an IT department. Here is what actually cha...